Design / Layout Question - Don't Want Merged Groups

Hello All

  I have a question about my report design/layout.  I'm am brand new to using SQL Server Report Builder.  My issue lies with Row Groups.  I have 3 fields in my table row that are grouped, which is fine, but when that report is exported to Excel, the cells end up being merged.  This makes it very tedious for working with as each of those cells needs to be unmerged, and then the data filled in for the resulting blank cells.  How can I retain the grouping, but have all applicable information related to that line entry exported to an excel format?  I'd be happy if instead of grouping, the report simply sorted by the necessary fields instead.

I was hoping to post an image, but until my account is verified, it won't let me. Here's a crude HTML table of what the export looks like.  I would want "Name2" to appear in each cell of the first column (so 4 times), and likewise for "CD" and the accompanying SKU. 

If this is a query related fix, I'll happily pass along the code used to generate this. 

I'm using SQLServer 2012 Report Builder 3.0.

Thanks very much for your help.

Travis